HBR: NatureView Farm (Case Study Analysis)Natureview Farm is a leading yogurt brand in the natural foods channel, known for its high-quality, organic products. It has built strong…Oct 22, 2024Oct 22, 2024
CXL Growth Marketing Review (Week 3)Welcome back to the CXL Growth Marketing course review.Jun 6, 2021Jun 6, 2021
Review: CXL Growth Marketing MiniDegree (Week 2)Welcome back to the CXL Growth Marketing course review.May 30, 2021May 30, 2021
Review: CXL Growth Marketing MiniDegree (Week 1)If you are a marketer, you would have for sure heard stories about how Hotmail acquired a lot of customers by adding a tag line at the end…May 23, 2021May 23, 2021
Published inThe SaaS MarketerFacebook’s Organic Traffic is dead.The day has finally come and we must accept it. Marketers across the globe have conceptualized various hacks that can be followed to…Jan 7, 2019Jan 7, 2019
Published inThe SaaS MarketerHow to get your first 10 customers?Prime rule: Practice patience.Oct 23, 2018Oct 23, 2018
How to get your first 10 customers?Prime rule: Practice patience. Yes, you read it right. Your product cannot become a superstar overnight (unless you are cross-selling and…Oct 23, 2018Oct 23, 2018
Published inThe SaaS Marketer7 Tested Channels for Generating Excellent Organic TrafficAs a SaaS startup, spending a lot on marketing and lead generation is beyond the bounds of possibility. Most of the startups think twice…Aug 29, 2018Aug 29, 2018
Published inThe SaaS MarketerFinding the Right Marketing Channel“Your brand is a story unfolding across all customer touch points.”-Jonah SachsAug 23, 2018Aug 23, 2018